What's like to work with us?
Our clients in their own words...
On Behalf of Orange Fashions Online we want to thank Edi & Jose for all their hard work & knowledge. From start to finish there was always a strong level of respect & understanding for the goal at hand. Working closely with Edi & Jose really took our website to the next level! Their skill set in web design isn't something you see everyday. The most important thing Web Designer Express did for us was build a Safe, Reliable, & Easy shopping cart for our customers. The custom back end platform put in place for us is straight forward & easy to make changes.
Miami, FL - Orange Fashions (Web Designer Express Customers for over 7 years)
We build long term relationship, see more customers reviews below.
Thinking of redesigning your website?
If your ecommerce is not up to date
your conversions are not being maximized to its potential!
An online store should be easy to navitage, quick to find products, simple enough that a visitor should be spending their time admiring your offerings instead of trying to find a product that you are offering.
It should also be user friendly not only to the visitor of the website but also the administrator of the website which is you! If its hard to update, modify or change the website you will do it less often than you should. Our website are all taylored to your taste and 100% built to your requirements. We can help you build an affordable e-commerce website design that can help you outsell your competition! Every ecommerce website we build has lifetime support assuring you the best customer support!
Building an ecommerce website right!
Before building the website what should you take in consideration?
Defining your business goals is sometimes more important than your budget. At this stage you should have a clear understanding of the following attributes of your business so that your e-commerce solution development aligns with your business goals:
Understand your target market
In order to be competitive you must know everything there is to know about your market. If you don’t, your competition will be spending all their time trying to destroy you. Most of the times its impossible to do this on your own without any type of data. This is where we can help. Before we even starting the design of your website we'll study your market, we analyse your competitors website, and study your target audience.
A lot of times when we ask this question it might seem silly, but we must determine what you are trying to accomplish. If you are a manufactor that mostly sell to retailers your might want to have your store more like an online catalogue, because you don’t want to show prices to the end users who will be buying from your retailers. We can accomplish this with an online store where in order to see pricing they must have credentials to see pricing, otherwise they'll just browse like an online catalogue. In this case brand awareness is your priority because you will be creating a website mainly for your retailors. They will also be able to refer their customers to for referencing your product, but the end customer is not your target audience.
We can build a website with both features if needed. But if you choose to sell to only end customers this will allow you to save some of the budget and focus that additional money into other elements such as marketing and SEO (Search Engine Optimization)
This will determine what time of website you will need. If you are selling 50 or less products a standard online store might be enought for you as you might not need many feature. A 100+ products most of the time required a median type of website. Over 1000 products you will need a more complex solution with database optimization to load the website products quickly and efficiently. Let us know so we can determine which online store will fit you better.
If you are selling shoes, your product does not have many variations beside size and color. Our E-commerce Web Design starting at $2500 is ideal for these. But if you are selling kitchen cabinets and appliances for example, a standard online store is not your best option. There many of the same product with several variation to it, a cabinet can be the same cabinet with many size variations, colors and counter options and many more. In this case a standard online store will never work, you best option will be to have a customized store created so all the feature you require can be included in one, versus trying to use various pluggins to accomplish your requirements.
The use of mobile devices to access websites is continually growing, and E-commerce sales are a larger portion of this traffic. This means that it is incredibly important to make sure your eCommerce website is optimized for mobile, providing the best experience for users no matter what device they are using to access your site.
Implementing Responsive Design to make a website accessible and usable on every device is important for the success of an eCommerce site. Our CMS is an especially powerful tool for eCommerce sites. Keep mobile users in mind for every aspect of the site, from basic navigation to checkout and payment, since this ever-growing group of users can’t be ignored. We estimate that in the next 2 years 50% of all online sales will be made on mobile devices so get on the mobile waggon now.
Statistics show that 30% of visitors to eCommerce sites use search to find the products they are looking for, so it’s important to make sure the search functionality is available and easy to use. In addition, it’s a good idea to utilize features like autocomplete to help users find popular products or items related to their searches.
Faceted search is another important way to help users find products. This functionality allows them to narrow their search in a variety of ways, including by department, size, price range, manufacturer, etc. Providing this functionality gives users more power to find what they need, letting them limit their searches to exactly what they are looking for.
All eCommerce sites should support SSL to encrypt information that needs to remain secure. This is especially true for credit card and payment information. But it also protects any customer information like address, phone number, email, etc. Customers have an expectation that their personal information will remain secure when they make a purchase online, so ensuring that SSL is implemented is not just a good idea, its absolutely essential for your customer's peace of mind.
What Is SSL?
SSL (Secure Sockets Layer) is a standard security technology for establishing an encrypted link between a server and a client—typically a web server (website) and a browser; or a mail server and a mail client (e.g., Outlook).
SSL allows sensitive information such as credit card numbers, social security numbers, and login credentials to be transmitted securely. Normally, data sent between browsers and web servers is sent in plain text—leaving you vulnerable to eavesdropping. If an attacker is able to intercept all data being sent between a browser and a web server they can see and use that information.
More specifically, SSL is a security protocol. Protocols describe how algorithms should be used; in this case, the SSL protocol determines variables of the encryption for both the link and the data being transmitted.
Poor website performance impacts the usability of your site and online sales. Studies show that 40% of website visitors will abandon a site if the page load takes over 3 seconds. We develop websites for optimal performance. Most important, every website we build has in mind maximum conversion as its number one requirement. If a website does not convert, then its not an effective one.
Competitive analysis is one of most the important factors businesses overlook while building a new solution or migrating to a different one. You can get useful insights from a competitive analysis which will help you make more strategic decisions.
Identify your key competitors
The first logical step is to identify who your real competitors are. It doesn’t necessarily mean that the company operating in your same geographic location, selling same products and services, is your top competitor. You should use some of your keywords on popular search engines like Google, Yahoo, and Bing to find out who are ranking well against you. And you need to do this on a regular basis to keep a track of your competitors.
Determine what technology they are using
Find out what technology your competitors are using on their sites. We can do this for you by using power tools we have built internally to assist our customers over the years.
The next thing you can compare is the features and functionality your competitors are offering on their sites. This is specifically useful in scenarios when you are new to e-commerce, though it can also come in handy if you are transitioning to a new custom solution or re-developing your website.
The idea behind competitive analysis is to make informed decisions based on what’s going on in the market and what your competitors are doing. This will allow tou to keep one step ahead of your competition.
No, we have many other options. Our E-commerce web design starting at 2500 is our most popular package. However, we do offer others with more advanced solutions. Those can include discount coupons, abandoned carts follow-ups and catalog with quote among a few others. Get in touch with us and let us find the best solution to help you!